Six Sales Tactics Which Need to Go Away
Get outta my face
It may surprise many sales and marketing people to learn that some sales tactics are offensive. I’m not talking about obvious offense, such as how “sex sells” is offensive to a group of people, but rather how the manipulation of potential customers is viewed by some people to be downright…slimy.
I have learned that not all people feel the way I do. Obviously, if I was in the majority these tactics wouldn’t work. I find, however, that there are so many blatantly manipulative techniques that turn off someone such as myself it’s amazing we buy anything at all.
These “no-nos” cover both corporate and retail sales.
Here is a list of offensive practices, in no particular order
Stupid Titles For Sales People: (e.g. Customer Success Manager)
Think about it: How arrogant is it that Acme Corporation thinks that they have someone who is going to manage my success? This is a stupid title, and many of your customers (not just neurodivergent ones like myself) groan inwardly when someone announces themselves as such.
